Revo vs Loox
Loox is a popular photo review app with tiered pricing. The base plan starts at $12.99/mo for 100 review request emails per month. Costs go up as your store grows.
What it actually costs.
$9.99/mo
Every feature included. No tiers, no limits.
From $12.99/mo
Features vary by tier and volume.
Side-by-side comparison.
| Feature | Revo | Loox |
|---|---|---|
| Photo & Video Reviews | ||
| Automated Collection | ||
| Discount Incentives | ||
| SEO Rich Snippets | ||
| Review Moderation | ||
| Analytics & Insights | ||
| CSV Import & Export | ||
| Custom Widgets | ||
| Free Trial Available | ||
| Unlimited Reviews |
Key advantages.
- Flat $9.99/mo -- Loox charges more as you grow
- Unlimited review request emails (Loox caps at 100 on the base plan)
- Video reviews included at every level (Loox reserves these for higher tiers)
- No feature gates between plans
- Simpler pricing, no hidden costs
Switch in minutes.
How to move from Loox to Revo. Takes about ten minutes.
- 1Export your reviews from Loox as a CSV file
- 2Install Revo from the Shopify App Store
- 3Import your CSV into Revo
- 4Set up your email templates and widgets
- 5Remove Loox from your store
A closer look.
Loox has earned its reputation as a solid photo review app for Shopify stores, and for good reason. It was one of the first apps to make visual reviews accessible to everyday merchants. But that head start came with a pricing model that hasn't aged well. The base plan caps review request emails at 100 per month, which means growing stores quickly find themselves paying $29.99 or more just to keep collecting reviews at the same rate.
Revo takes a different approach. For $9.99/mo, you get unlimited review request emails, photo and video reviews, discount incentives, and every widget type Revo offers. There are no tiers to navigate, no feature gates to unlock, and no surprise costs when your order volume increases. The price stays the same whether you fulfill 50 orders a month or 5,000.
Where Loox reserves video reviews and certain widget styles for its higher-priced plans, Revo includes them from day one. Both apps offer automated post-purchase emails, moderation tools, and SEO-friendly structured data. The core review collection workflow is comparable. The difference is in what you pay for access to the full set of tools.
For merchants who are tired of watching their review app bill climb alongside their growth, Revo offers a predictable alternative. Migration is straightforward: export your Loox reviews as CSV, import them into Revo, and set up your widgets in the Shopify Theme Editor. Most merchants complete the switch in under an hour.
What merchants say.
- Monthly costs increase as order volume grows
- Base plan caps review request emails at 100 per month
- Video reviews and premium widgets locked behind higher tiers
- Pricing feels unpredictable as your store scales
Ready to start collecting reviews?
Every feature, one price, no surprises. Try Revo free.